About Athenea
Athenea is a SaaS Marketing Mix Modeling tool that provides AI-based analysis and recommendations based on data from sales and marketing activities.
Athenea is a product conceived, created and maintained by Kraz
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About Kraz
Kraz is a Data Science and Advanced Analytics consultancy. Based in Barcelona, Spain, Kraz has established itself as a thought leader in the Marketing Science space, being recognized as a key player in state-of-the-art methodologies in the marketing effectiveness field.
Kraz is a VIKO company.
![Rectangle 18](https://athenea.ai/wp-content/uploads/2023/10/Rectangle-18.png)
About Kraz
Kraz is a Data Science and Advanced Analytics consultancy. Based in Barcelona, Spain, KRAZ has established itself as a thought leader in the Marketing Science space, being recognized as a key player in state-of-the-art methodologies in the marketing effectiveness field.
Kraz is a VIKO group company.
About VIKO
VIKO is a digital business factory that operates as a holding of companies specialized in connecting digital opportunities. Currently there are 7 totally independent companies sharing culture, values, overhead expenses, and financial resources. These companies are
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About VIKO
VIKO is the holding brand of a group of companies specialized in full digital commerce. Currently there are 7 totally independent companies sharing culture, values, overhead expenses, and financial resources. These companies are
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